Giddy-up on a journey with us from prototype to transition and/or commercialization, where we’ll dodge the tumbleweeds, rattlesnakes, and cattle rustlers as the innovative ranchers traverse their products through the VALLEY OF DEATH.

This is not your usual Wild West Weekly.

We’ll blaze a trail through the dangerous territory. Some will Die Standing Up and some will learn lessons why That Dog Won’t Hunt. We guarantee some will get a Bee In Your Bonnet.

But, we’re bettin’ the journey will result in some having Made His Jack.

So join Sheriff George Cheros, and deputies Janet Spruill and Neal Finkelstein on this trip through the Valley of Death where an innovative idea and prototype finds its way to commercialization.

Registration is required but is free for NCS members and government. The cost for non-members is $50.